Blog
Aug 28, 2025
Prebid Explained: The Open-Source Revolution That's Democratizing Digital Advertising
Joko Baucal
Jul 10, 2025
Balancing Ads & Retention: How Smart Ad Strategies Drive IAP Growth & Long-Term Success
For years, ads have been the backbone of mobile app monetization, but excessive ad exp…
Joko Baucal
Jul 3, 2025
How to Turn Ads into a Seamless Part of the User Experience 🚀
Ad monetization for apps and games isn’t just a numbers game—it’s a psychology gam…
Joko Baucal
Jun 5, 2025
Boosting In-Game Revenue: Leveraging Limited-Time Offers and Offerwalls 🤑
In today’s fiercely competitive mobile gaming landscape, developers are constantl…
May 26, 2025
How to take control over intrusive ads 🎛️
In the dynamic world of mobile games and apps, the user experience is everything. Yet, many p…
May 14, 2025
The Behavioral Science Behind Bad Ads in Apps: Why Annoyance Isn’t Just Annoyance
At its best, advertising is an elegant dance between persuasion and timing a subtle nudge rather…